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sellng to the feds

Everything you need to know about landing government video contracts.


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  1. Introduction
  2. Marketing to the Government
    1. Know the Rules!
    2. Selling to the Feds
      1. Calendar Concerns
      2. Procurement Vehicles
      3. Getting to Know You
    3. Congratulations! It's an e-Buy!
    4. Why Companies Need a Core Government Sales Group

  3. GSA Schedule Contracts
    1. Today GSA, Tomorrow the World
    2. Placing GSA Schedule Orders
    3. What GAO is Saying About Schedule Orders
    4. Incidentally Yours
    5. Leasing Nuts and Bolts
    6. Industrial Funding Fee Update
    7. Industrial Funding Fee in Legal Practice
    8. Mod Squad
    9. Back Door Schedules

  4. GSA Initiatives
    1. Evergreen, Everblue?
    2. Consolidated Contracting
    3. E-GSA
    4. GSA Is Getting It Right -- Are You?

  5. BPAs and Getting Paid
    1. BPAs 101
      1. An Introduction to Blanket Purchase Agreements
      2. GSA Schedule BPAs
      3. BPAs and the Law
    2. Ordering from BPAs
    3. Getting Paid

  6. Formal Competition
    1. GAO Bid Protest and Debriefing Procedures
    2. Filing a Timely Protest
    3. Bid Protests: What Happens After Filing
    4. Bid Protest Update

  7. Small Business Contracting
    1. Certifiably Small
    2. Small Business Contracting With the Government
    3. Small Business Subcontracting
    4. HUBba HUBba

  8. Special Requirements
    1. Are You a Sub?
    2. Federal Acquisition of Foreign Products
    3. Record Retention
    4. Procurement Integrity
    5. A Necessary Distance
    6. Suspension and Debarment
    7. The Freedom of Information Act
    8. Section 508: What You Need to Know
    9. Section 508: Now In Effect
    10. Federal Isn't the Only Avenue for Government Spending

  9. Federal Links

    Today GSA, Tomorrow the World

    GSA Schedules are taking over the world! OK, maybe not the whole world, but certainly the world of federal government contracting. GSA Schedules are exponentially expanding their scope of coverage, flexibility, and importance. They have filled the void left after RFPs and IFBs went to the wayside in the wake of procurement reform.

    The dollar value of GSA Schedule orders is increasing by billions of dollars annually. In 1996, a total of $2.5 billion of goods and services were ordered under GSA Schedules. By 2004, that figure grew to almost $31.9 billion.

    Initially, GSA Schedules were the province of standalone hardware, accessories, and maintenance/repair services. GSA Schedules were useful but narrow in their scope and application to anything but standalone hardware. The Price Reduction and Maximum Order Limitation clauses, and publication requirements, limited an agencyÕs flexibility when using GSA Schedules. Mega Indefinite Delivery Indefinite Quantity (IDIQ) contracts, such as the Air ForceÕs Desktop contracts, also competed with GSA Schedules.

    Then Congress streamlined the procurement process, making it easier for agencies to buy what they want, and downsized procurement personnel, making it harder for agencies to draft specifications, evaluate proposals, and select sources through RFPs even if an agency still wanted to.

    In stepped GSA Schedules. In a stroke of brilliance, GSA decided not just to push the use of GSA Schedules instead of RFPs, IFBs, and IDIQs. Instead, GSA started both relaxing several key clauses governing use of GSA Schedules while simultaneously expanding what GSA Schedules offer agencies.

    Slowly at first, GSA ditched the publication requirement, eased the Maximum Order Limitation, and revised the Price Reduction clause, all of which made buying and selling under a GSA Schedule easier for both agencies and contractors alike. Rolling open seasons soon made it easier for contractors to obtain Schedule contracts.

    Next, GSA added services to the giant Group 70 Information Technology (IT) Schedule and then added leasing. All of a sudden, agencies could lease hardware when straight buying was a problem, and could order services to meld the hardware, software, and peripherals into a functioning network.

    Not to be left behind, the GSAÕs Philadelphia regional office expanded the Group 58 Professional Communications and Audio-Video Security Equipment Schedule to provide for leasing and services. An agency can now buy or lease the AV products it needs and order the services necessary to design and install a working suite.

    In the meantime, the GSA Schedule Services division has embarked on an ambitious plan to expand the type and range of services that an agency can order under a GSA Schedule. A wide variety of media, engineering, clerical, and financial services are now available (or will soon be available). The Group 738 Advertising and Integrated Marketing Solutions Schedule provides for videotape and film production services. Now, agencies can not only buy video equipment on Schedule, they can buy training tapes and public service announcements.

    Here's a sampling, a menu, of what agencies can order under today's GSA Schedules:

    Group 58 Professional Communications and Audio Video Security Equipment Schedule

  • Recording and reproducing audio and video equipment
  • Monitors and receivers
  • Television cameras
  • Audio equipment
  • Switching equipment and telecommunications equipment
  • Leasing
  • Services, including design, development, and installation

    Group 738 Advertising and Integrated Marketing Solutions Schedule

  • Public education media services
  • Videotape and film production services
  • Trade show and conference planning services
  • Radio and television PSAs
  • Photography services
  • Graphic design
  • Media analysis
  • Web site design and maintenance

    Group 70 Information Technology Schedule

  • Computer hardware and software
  • Network devices
  • Telecommunications equipment
  • Internet equipment and services
  • Leasing
  • Training

    Services, including software programming, Web site development, technical support services, and disaster recovery

    If a contractor's GSA Schedule doesn't provide a complete solution for an agency, the contractor can team with a second (or third) GSA Schedule contractor to offer a total package. Or if an agency wants to make it easier for its branch offices to buy a contractor's GSA Schedule products, the agency can enter into a GSA Schedule Blanket Purchase Agreement.

    There you have it. Today's GSA Schedule: Don't leave your office without it.





Copyright Andrew Mohr 2000. All Rights Reserved Disclaimer:
This information in this site is for informational purposes only. It is not legal advice and may not be relied upon. For legal advice about any of the topics discussed in this book, please seek the advice of legal counsel.